How to Start a Computerized Information Self Publishing Business

Turn Your Personal Computer Into A Money Making Machine
by Storing; Printed Reports On Disk


AMAZING FACTS ABOUT THE MAIL ORDER AND INFORMATION BUSINESS

Fact 1: Mail art :or business is the most ideal business to
operate from home. Thousands make lucrative incomes and
enjoy operating from the comfort of homes, setting their own
business completely out of the "rat race" . These people will
never work for a boss again. The postman brings them fat profits 
every day - often more than they earned in a month working
for others.

A US. Government report states that many one--person mail order
businesses are making profits up to $50,000 per year. The more
successful mail order dealers have become Millionaires!

Fact 2:The world's easiest mail order business is Selling
INFORMATION BY MAIL. Hundreds of thousands of men and women are
making money in this wonderful, fantastic work.

When I say information I mean VALUABLE INFORMATION, with
intrinsic value-. It could be an idea, a secret a name, an
address, but something, of value it at people are willing to pay
for it. What could be more profitable than selling paper and ink
whereby you print information for pennies... and sell them for
dollars?

Fact 3: ''"Information by Mail" is a billion dollar a year Mail
Order Business with a market of over FORTY MILLION CUSTOMERS, and
it is growing faster every year. We are now in an information AGE
where there is an explosive demand for valuable information in
all sectors of today's society.

With such statistics, it's easy to see why more and more people
are entering today's most exciting; and more profitable business.
Many individuals just like yourself are making more money in only
a week in the Self-PUBLISHING BUSINESS than they can make in a
month working for someone else.

NOW IT'S YOUR TURN TO START YOUR OWN SELF-Publishing BUSINESS!

There are two ways you can be a SELF-PUBLISHER; the hard way .. .
or the easy way.

1. You can write your own self-published materials. You do your
own research, find out what topics people will buy and the right
price they are willing to pay, develop and advertise your offer
or report, test the market, etc. etc.

Although this may be a more rewarding experience (especially if
you love to write and want to be an author), I don't advise it.
As a beginner, I mean. Once you become an expert in this
business, you can write your own materials, make more money and
have a lot of fun. But meanwhile ...

2. You can BUY your own self~published materials by acquiring the
best-selling reports and manuals that are available in the market
today, including the right to resell and reprint. That's right.
You save the hassle of writing your own reports. You simply pay
the full retail price, which will include the right to reprint
the items you bought!

Now listen. I am not talking about the sub-standard material in
the market. Be careful when you acquire an article or report for
resale; You don't want to purchase incorrect or incomplete
information, reports of poor reproduction quality,or information
that simply has no apparent value.

To be successful, you must buy for distribution, the kind of
quality material that will satisfy your customers and make them
want to order from you again. One source of reports with reprint
rights is: Infopreneur Box 96 Purdy MO 65734-0096. The company
offers a free catalog.

Once you acquire reproduction rights you can reproduce materials
as you receive orders. A report of several pages in length can be
reproduced for 20 to 30 cents and sold for several dollars. This
generally provides a profit of 1000% an higher

When you purchase the reproduction rights you acquire the right
to reproduce the copyrighted materials, which also includes the
right to resell the reprint rights.

Meanwhile, let's say you have acquired the reproduction rights
for top notch reports

KEY ALL INFORMATION IN YOUR HOME COMPUTER

The most important thing that you can do as a Self-Publisher is
to convert your printed information into computer-readable
moneymaking information!

This simple act will give you the leading edge in this business.
By combining technology with the information self-publishing
concept, you gain tremendous possibilities for success.

1. You keep your information current, accurate and easy to
update. You can change, improve and add information as you gain
more experience. You can include your own personal identity and
unique information regarding your offer or business.

2. You maintain high quality printed information by using the
latest technology in printing hardware and software. You have
more convenient storage, faster access and better manageability
in maintaining your information

3. When printing costs become prohibitive, say in producing a
100-page report, you can sell your information on disk. This
automatically eliminates printing costs and reduces mailing
costs substantially.

4. Since your information is stored in your computer, you can
then transmit via modem, bulletin Board, electronic mail, fax, or
any means of telecommunications. Shape of things to come? Nope.
This is happening today. This is now a common mode in the
business of transmitting (and selling) information.

5. Finally, with the above hi-tech facilities, you will be
operating just like a big corporate publishing firm and will be
perceived as one. You improve your credibility as an
entrepreneur. There are now thousands of small one-person 
businesses operating from home, just like the big ones.

THE TIME FOR MONEY-MAKING ACTION!

Here is a summary of the important benefits of operating your own
Self-Publishing Mail Order business:

No. inventory to carry and easy to reproduce

Extremely high mark up

Easy and inexpensive to ship via First Class or UPS

Ideal as a primary offer or as follow up offer to existing buyers

Very Large market demand

By the way, you don't have to own a computer to operate your own
self-publishing business. The purpose of this Guide is simply to
show how much more of advantage you will have if you use a
computer as a tool in making yourself-publishing business more
efficient and successful. Be a self-publisher first, then
computerize your information later.

YOU MAY NEVER HAVE THIS CHANCE AGAIN . . . ACT NOW!

Think about the future. Whether you work part time or full time,
you'll be able to operate this proven, wealth building business
from your home, and you'll have fun making money. You wont need
any employees, and you. You won't have to share your profits with
anyone.

NOW IS YOUR MOMENT TO ACT!!! You have much to gain and nothing to
lose.

THERE WILL NEVER BE A BETTER Time! THAN NOW!

How to Publish Your Disk-Based (Virtual) Book (25 Cents a Copy)

With the high printing and distribution costs involved in
the self-publishing of books, there is another alternative that
is beginning to emerge and is worthy of investigation. That 
alternative is virtual books. They are sometimes referred to as
electronic books or diskbased books.

Because of the ever-increasing use of computers in the home
for business and personal use, and because of the costs
mentioned above, the writing and publishing of electronic books
is becoming more practical for many applications.

So, what is an electronic, or virtual book? A simple explanation
would be to say that an electronic book is a computer floppy disk
on which is contained a disk-reading program and a text file The
actual contents of the book). Depending on the type of
disk-reader used, the person reading the "book" can start at the
beginning, the middle, the end, or any other place, page,
chapter, section, etc.

Disk-reading programs are also called text organizers or
file viewers.

Depending, again, on the type and complexity of the disk-reading
program used, the author can present to the reader a table of
contents or a list of topics from which the reader can select,
with just a few keystrokes; and instantly access the desired
material

The slow alternative to reading a long text file without a good
file viewer is to scroll through the text from start to finish.
At best you can jump ahead or back one page of text at a time,
but you will have no capability to preselect a certain page,
word, line, topic, or any other unique location.

So how is it done? Easily! The book or other work is
composed on a text editor rather than a "full-blown" word
processor. As the book is being written, the author includes
special short commands that are "read" by the file viewer. 
These hidden commands enable the person reading the book to
move around the book just as if he were reading a printed book.

Other commands allow the reader to pull up menus, access
help windows, answer questions, mark certain selections and
accomplish other tasks.

A variety of text organizers or file viewers, and text
editors for composing the work, are available from computer
software dealers who distribute "share ware". Share ware is a
form of software marketing whereby the user is allowed to try
a program before buying it. These shareware programs are
copyrighted material and the user is obligated to pay for it if
he used it beyond a reasonable evaluation period. The cost of
"registering" or paying for these tie viewing and text editing
programs ranges from $8 to $100.

This author used the $8 version of the IRIS hypertext file
viewer and the MS-DOS text editor already included with DOS
5.0. That's a total cost of $8.00 to get started because IRIS 
cam be distributed with your electronic book "royalty free".
That means you may write an electronic book using IRIS as the
viewer; sell the book at any price with IRIS included so that 
it can be read, and not have to pay any royalty to the author
of IRIS. The "SEE" file viewer, while not having as many
features as IRIS, can also be used royalty free.

Here's a few reasons why publishing electronic books makes
sense:

1. Less expensive than conventional publishing. To get the
price of any printed book below $1.00 you would have to have
five to ten thousand printed. The price of your test
electronic book can be less than $10.00, counting the cost of
purchasing a file viewer. After that, your only expense per
copy is the cost of the floppy disks. Mail order supply houses
sell them for as little as 19 cents apiece for 5.25" DSDD
disks in lots of 500 or 1000. If you only buy 100, the cost may
be 25 cents apiece. 

2. You can edit or change the contents of your unsold books at
any time! New informs lion can be added or obsolete data can be 
removed using the text editor. You would, of course, have to copy
the edited version of your work to the other disks.

3. Produce only the books you need: Assemble each book only
when an order comes in for that book! It only takes 2 or 
3 minutes. This also solves the editing problem mentioned above.
By having only a "master" book, you only have to make 
additions or deletions of text to one book.

4. If large quantities are needed for any reason, commercial disk
duplication companies can turn out large numbers of your book at
a very reasonable cost Still far less than conventional printing.


5. There are several disk-book libraries and publishers to help
you find a market for your book. Dealers of share ware and retail
programs are now including sections in their catalogs for
disk-based books.

6. Mailing costs are greatly reduced. Your book on a 5.25
inch disk can be mailed alone in a 6 x 9 inch envelope for one
test class stamp. It is usually more practical, however, to use a
protective disk mailer, and to include associated documents with
your disk. The disk mailer provides much more protection for your
disk-book, but raises the weight to the next postage unit.