Bette Daoust, Ph.D.
Have you ever read an e-book or at least had a chapter or two sent to you to read? If you are like most people, you ended up printing the book and reading it that way. E-books have commonly been treated like normal books that contain pages of text with few illustrations. If you are going to produce an e-book, you need to discover the power of using the Web. You can do many creative things with HTML and graphics to produce a book that comes alive on the screen. Do let yourself be talked into writing the book, text format, and then reproducing it for the Web in long columns of text. Make sure you have the use of photos or pictures to liven up the images you paint with your words.
You can make the book truly interactive. You can use interactive checklists that produce a list of tasks for readers. You can ask them to fill in forms, and make decisions that lead them to another location in the materials. The book should also contain links to references so that the reader can learn more than what you are telling them. The possibilities are endless. If you are going to produce an e-book, use your imagination and make the book an experience the reader will want to repeat and tell others about.
Reader involvement not only reinforces what you are saying, it gives them the opportunity to grasp materials. Learning by doing stays longer than just reading the material and putting the book on the shelf. Get your audience involved with your story.
Bette Daoust, Ph.D. has been networking with others since leaving high school years ago. Realizing that no one really cared about what she did in life unless she had someone to tell and excite. She decided to find the best ways to get peoples attention, be creative in how she presented herself and products, getting people to know who she was, and being visible all the time. Her friends and colleagues have often dubbed her the Networking Queen. Blueprints for Success - Networking: 150 ways to promote yourself is the first in this series. Blueprints for Success Branding Yourself: Another 150 ways to promote yourself is planned for release in 2006. For more information visit http://www.BlueprintBooks.com
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